Animated Video Production
Helping customers cut through the noise with animation
Animation videos are the perfect tool for reaching a board audience in a memorable and engaging way. It does't matter whether you or your clients are based in London or Japan, animated videos can spread your messages globally.
Our animated video production services have been tailored with the customer in mind. Whether you need an animated video to explain complex concepts, or tell a story to catch peoples attention, our animation studio will ensure your animation has striking visuals and delivers on all your key messages.
We've worked with a wide variety of clients on a wide range of topics, from consent, to coding, to colon cancer, so we're confident that our adaptive style and approach to animated video content will grab attention and help elevate your brand to ensure it is an integral part of your marketing strategy.
Recent Vidoes
What are animated explainer videos?
The purpose behind the animated explainer video is to describe a product or service, or to show how that product or service fits in the customers life. Animation videos can be great way to deliver your information quickly and succinctly, with the only limitation being our imaginations. This makes them the perfect tool for explaining technical products, or delivering complex ideas that are sometimes difficult to comprehend or un-engaging in other formats.
In order to fit the brief of our wide ranging clients, our animation studio has it's finger on the pulse of current animation trends and styles. We utilise a wide range of animation techniques, including hand-drawn 2D animation, 3D techniques, character design and motion graphics to inform the creative process, ensuring the final animated video not only meets, but exceeds your expectations.
If you're deciding on whether want to invest in animated videos, then remember that animation works for both a one time project and/or for a larger campaign to develop animated videos for your brand, on-scale.
What are the 4 stages of animation production?
Beginning as a video company and expanding into video animation, we believe that a strong, tight brief makes the entire process run smoother. Therefore we begin every journey with an initial meeting to discuss your ideas, develop an understanding of your target audience, share notes on your brand identity and graphics.
During this initial meeting we will also outline our animated video workflow and break down the schedule events and timeline for your project.
During every project you will be given a project lead who will manage the process from beginning to end. You will also be given access to our review tool, Frame.io, where you ill be able to watch our latest drafts and are encouraged to input your feedback.
01. The Script
The script acts as the foundation for your video, and depending on the content we can write the script for you, although, in most cases it may make more sense for you to begin writing the script, as you will naturally know more about your project or service yourselves. But fear not, we'll provide you with support and previous examples to direct on what to write so that you wont feel lost.
We'll provide you with our expert feedback and help you make changes and amends to the script so that it's voice over ready and the right length for your needs. Once everyone's happy, we can move onto visualising your script in the storyboarding phase.
02.The Storyboard
Through research of the topics and other current videos on similar themes, we'll generate some bespoke visuals for your explainer video. This will come in the form of a series of drawn images to illustrate the story. Showing a general overview of the shot order, composition and style of the finished animated video through rough sketches, paired up along-side lines from the script to show where each visual will sit.
We'll also produce a series of fully rendered style frames with your storyboard to give you a better idea of what your finished animated video will look like. Each displaying unique and original character designs, styles, or rendering methods based off of our research.
We aim to fuel our scoping stage with creativity, with your audience at the centre of every decision. This will take into account colour, style, design and narrative theory and thought. Once a you are happy with the storyboard, we progress to the animatic stage.
03. The Animatic
An animatic is a rough representation of how the final animation will look, feel and progress. We'll take all of the above storyboard images and turn them into a rough animated video. This process is mainly to give you a rough idea of the pacing and length of the script and how it sits next to the visuals.
We find this an important stage in the process, because it helps clients better visualise how the animation will generally feel. If clients have doubts or changes of mind in their desired style, story, imagery etc. this is an opportunity for them to identify and indicate this before we produce the animated video.
04. The Animation
During the video animation stage, you can rest easy as the team develops the first draft of your animation. This involves careful and meticulous drawing, designing, keyframing, and sound design to produce a smooth, visually-engaging animation.
We work independently at this stage; as all necessary information has been communicated and planned in the animatic stage. Once the first draft is ready, this is sent to you for review.
When we near the completion of the final video we will then instruct the voiceover artists to begin their work so that we can put the finishing polishes and textures onto your very own animated video.
The Benefits Animation
Sales Boost.
Choosing an animated explainer video for your landing page can increase conversions by 86%. Your target audience is likely to have boosted confidence in your product and a sense of personal affiliation to your business, after viewing your animated content.
Stand Out.
Choosing an animation service to support your marketing will give your business or brand the opportunity to access more traffic through other websites such as YouTube and Vimeo. A animated marketing video will provide you with unlimited creative scope - whatever your budget - to stand out from your competition.
Trust It.
An animation video provides your potential customer with an insight into who you are and your ethos. Ultimately, people buy from people while also being the most effective at communicating key information in a straight forward way. (not sure what this means) There is no better media than video to engage with potential customers, ignite emotions and develop lasting connections.
Our Animation Video Production Services
Newcastle Univeristy | Consent Animation
Motion Graphic Animation
We will animate assets provided by you.
Animated motion graphic text.
£21 + VAT per second
3 weeks
NIHR | muscle Health
Illustrated Animation
We will design and animate the assets.
Animated motion graphic text.
£25+ VAT per second
5 weeks
RURALLY | Colon Cancer Awareness
Bespoke Animation
Full moving characters following a creative storyline
Fully detailed background
We will design and animate your assets.
Animated motion graphic text.
£30 + VAT per second
7 weeks
Aftercare services
If any major changes happen to the content within the video after the final sign off, we can easily redesign, replace, reanimate and export a new version of the animation for an additional cost dependent on the scale and scope of the update.
Stock Footage + £60 - 180
We can source high quality stock footage for your project. The price per clip is dependent on where the final project will be broadcast (digital vs Tv Film broadcast).
Script + £400
We will produce a script for your animation, crafted from bullet pointed key information you provide us.
Voiceover + £400
We will have a professional voiceover artist record your script and edit this into the animation.
Resize Fee + £50 per asset (up to 5 assets)
We can provide individual files for any assets used in your animation.
Music - Custom Quote
We’ll find the perfect soundtrack for your animation and handle the licensing process.
Design Suite - £500
We will take your moving images from your animation and create a series of itemised Illustrator files for you to use as you wish in perpetuity. This will give your business the opportunity to re-use and redevelop the animated content however you like. Whether this be posters or imagery for your website, the choice is yours.
